CEO

Zachary Rogers is the Chief Executive Officer of Motivation, Inc., bringing decades of compliance management experience in Davis-Bacon Act/Prevailing Wage, HUD Section 3, and affordable housing and construction regulations. A recognized leader in the industry, Zachary has guided organizations through complex compliance challenges, ensuring adherence to federal and state requirements while optimizing operational efficiency. His deep expertise and strategic approach make him a trusted advisor to housing agencies, contractors, and businesses navigating the evolving regulatory landscape.

CFO/CITO

Michael Dateo is the Chief Financial Officer and Chief Information & Technology Officer of Motivation, Inc., specializing in data science, operational efficiencies, and workflow optimization. With a keen ability to leverage technology and analytics, Michael streamlines processes, enhances decision-making, and drives sustainable growth. His expertise in financial strategy and IT infrastructure ensures that Motivation, Inc. remains at the forefront of innovation, delivering impactful solutions to clients.

Founder & Senior Advisor

J. Keith Swiney is a nationally recognized expert in property and asset management, compliance, and professional development, with nearly 40 years of industry experience. As the founder and former CEO of Motivation, Inc., he has trained countless professionals, housing agencies, and resident councils in Section 3 compliance, fair housing, risk management, and workforce development. Known for his engaging, real-world approach, Keith’s expertise transforms organizations and empowers individuals. After a two-year sabbatical, he has rejoined Motivation, Inc. as a Special Advisor, offering redesigned and new training programs that drive industry advancement.